Things you need to know
Over the years we have learned a lot about brand design and marketing for small businesses. We’ve summarised some of the more important points here. If there’s anything else you'd like to ask get in touch and we’ll get back to you with our thoughts. Who knows, one day your question may even appear on this page!
How do I get a better position on Google Search results in 2024?
How do you get your site to show up on Google? There’s always GoogleAds, but there are other ways to improve your ‘organic’ search position that should also be considered.
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A Blog? What would I write about?
All my time is taken up with the day-to-day running of my business. Why would I want to find the time to write a blog? What sort of stuff would I write? And anyway, would anybody even be interested?
AI Speaks for Itself
Since the advent of OpenAI late last year, there's been a lot of talk about the use of Artifical Intelligence to create marketing material. So we decided to put it to the test. Can AI really cut the mustard when it comes to creating impactful and relevant online content? You be the judge...
Peanuts and Monkeys
‘Crowdsourcing Logo Design’. Three words guaranteed to get an emotional response from anybody involved in the design and branding industries. Is this reaction justified, or are they guilty of simply protecting their own interests?
Proof that you need to take more care when preparing your next document.
It doesn't matter if you're writing a job application, a business proposal, a Facebook post or a webpage. The simple fact is it can happen to us all. Your automatic spell checker will only take you so far.
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Are Websites still relevant these days?
Has the website had its day? Do people even look at business websites anymore? We believe that your website still has a very important place in your online marketing efforts.
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How do I make my branding really stand out?
Modern technology is truly wonderful. These days anybody can create a business card or brochure and get it printed, set up a website or online presence, write social media posts and develop a ‘brand’ for themselves or their business. How will your ‘brand’ stack up?
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How To Get Yourself On Page 1 Of Google
We’ve all received them. Those cold emails from so-called 'SEO Experts' in Mumbai who confidently assure you that, with their help, they can guarantee you a prime 'Top of Page 1' positioning on Google. But can they really deliver?
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Why Small Businesses Need Websites
Putting it very simply, if you're any size of business and you're not on the web you don't exist. This may be blunt, but it's true. Nobody will be able to find you. The simple truth is most people don't even bother to open a phone book anymore. So what's your plan for being discovered by potential customers?
Don’t Have a Cow, Man!
Ever read the book Purple Cow – Transform Your Business by Being Remarkable by marketing guru Seth Godin? What is a purple cow, and why should you have one?