Tag: Brand Loyalty

Over the years we have learned a lot about brand design and marketing for small businesses. We’ve summarised some of the more important points here. If there’s  anything else you'd like to ask get in touch and we’ll get back to you with our thoughts. Who knows, one day your question may even appear on this page!

Are ‘Buyer Personas’ Just Marketing Bullsh*t?

Buyer Personas

Let’s be real – the term ‘buyer personas’ sounds like marketing jargon, doesn’t it?

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